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The Business Case for Executive Coaching in the Caribbean
Executive coaching is still seen as a luxury in many Caribbean organisations. The data — and the lived experience of leaders who have done it — tells a different story. Understanding the return on investment from structured, expert coaching.
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Ask most Caribbean executives whether they think executive coaching is valuable, and the answer is yes. Ask whether their organisation invests in it systematically, and the answer is rarely the same.
Coaching remains, in much of the Caribbean, a benefit extended to a handful of senior leaders during a career crisis, a difficult transition, or a performance intervention — rather than a structured leadership development practice embedded in how the organisation builds and sustains its people. The result is that the organisations with the most capable leaders are not necessarily those with the most talented people. They are those that invest most intentionally in developing them.
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